Sporty
Instrument Watches
There is nothing we humans need more urgently than the air that we breathe. But even though clean and clear air is an elementary necessity of life, it is precisely in the air that we are least in our element. We move as a matter of course on land, or swim in water, but it took technical devices before we were able to conquer the skies.
Nevertheless, we are today able to cover extremely long distances in a very short space of time. To ensure that we don’t lose our bearings in the process, we depend on precision measuring instruments.
Watches have always been closely linked with flying and are used, for example, in navigation. The watch face had to be designed with absolute clarity – just like the element in which we wanted to use the watch to find our bearings.
Our sporty instrument watches breathe this spirit. Clear-cut and unadorned, they concentrate on the basic function of a watch, on “elementary time measurement”.
